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Bologna Fiere


Bologna Fair District

Ovest Costituzione Entrance
Nord Entrance

Who visits?

The trade show is open
to the public and sector

NB: Dogs are admitted only
on a lead and muzzled or in a pet carrier, except for assistance dogs
accompanying visitors with disabilities.

Opening times

Friday 6th, Saturday 7th,
Sunday 8th
September 2019:
from 9.30 to 18.30

Monday 9th
September 2019:
from 9.30 to 17.00


Show office:

BolognaFiere S.p.A.
Via Alfieri Maserati 16
40128 Bologna
Tel. 0039-051.282111
Fax. 0039-051.6374031

Friday 6 - Monday 9
September 2019

International Buyers Program

int buyer prog eng


The International Buyers Program is a business to business project aimed at connecting SANA Exhibitors with buyers travelling from around the world, through the organisation of prescheduled meetings within a dedicated reserved and quiet space.  The program is supported by ITA – Italian Trade Agency.




For over 30 years, SANA has been the leading Italian event for organic and natural products: an international showcase for the best Italian production, presented in three themed sectors: Food, Care&Beauty and Green Lifestyle.


Already 30 countries will be represented by operators at SANA 2019.

From the European Union: Austria, Bulgaria, Denmark, Estonia, Finland, France, Germany, Great Britain, Greece, Latvia, Lithuania, Moldavia, Norway, Holland, Poland, Romania, Russia, Serbia, Slovenia, Sweden and Hungary.

From outside the EU, Canada, Japan, China, South Korea, India, Indonesia, Singapore, United Arab Emirates and the United States


The International Buyers Lounge at SANA is the ideal meeting place for the most qualified professionals and leading companies for the organic and natural products market, perfect for networking and offering a truly unique occasion to discover new products launches and trends of the Italian market.


Participating to the program means to benefit of the advantages reserved to top buyers: 

Starting making the appointments with the exhibitors well in advance through a dedcated online platform allowing to select companies on the base of their offer

Access to the International Buyers Lounge with complimentary snacks




For our programme, we select representatives of: 

Specialized retailers

Chain stores

Large scale distributors

Import and wholesalers



The following positions will be accepted: 

Buyers and purchasing manager

Category managers


CEO and Marketing Directors

Brand managers

Import and marketing managers




A professional team offering help and assistance during your stay in Bologna

Entry pass for SANA and a Welcome Kit with the Exhibitors Directory and additional information

Invitation to register on the B2Match online platform in order to create your agenda of meeting with the most interesting Exhibiting companies

Access to the International Buyers Lounge, dedicated to b2b meetings and complete with facilities for relax and complimentary coffee breaks

Linguistic assistance




please fill in the application form 

your candidature will be evaluated by our staff: they might ask you for additional details about your activity

In case your candidature should be approved, you will receive a confirmation email with the invitation to register on B2Match and also the entry pass for the Fair.


Please fill in the application form.
Our team will evaluate your profile, subsequently the selected buyers will be contacted.

The deadline for sending the candidature is 2nd September 2019.



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