31st international exhibition of organic and natural products
The leading event for natural and organic products
For over 30 years SANA has been Italy’s go-to trade show for organic and natural products, featuring three specialised exhibitions: Food, a showcase for organic food; Care&Beauty, the hub for natural and organic cosmetics, dietary supplements and herbal remedies; and Green Lifestyle, offering hundreds of eco-living products made by manufacturers who care about the environment.
Make room for an ORGANIC future
With its focus on pioneering innovation, SANA offers an unmissable opportunity to explore the trends driving the industry. Exhibitors showcase the very best choice of organic, natural, vegetarian, cruelty-free, vegan, free-from, sustainable, fair-trade, healthy and hypoallergenic products.
Incalculable business opportunities
SANA offers a compelling line-up of new product launches, exciting start-ups and established brands, organic cooking workshops and live demos, beauty tutorials using the finest natural products, and a packed programme of seminars and deep dives. The show brings visitors to the very heart of the organic and natural products industry. SANA is the only Italian trade event offering such an extensive selection of what’s new and what’s next, along with the chance to network with influential and far-sighted professionals.
SANA MARKET for natural and organic shopping
Visitors can try, taste and buy natural and organic products in a huge market space. Sales of Food and Care&Beauty products at the SANA Store include previews, Limited Editions and other products that are hard to find through traditional channels. SANA Market is the place to check out organic and health foods, natural beauty and skincare products, the latest natural health and dietary supplements, eco-friendly apparel and accessories, eco-living products made by environmentally aware manufacturers, along with everything that’s needed to pursue a Green Lifestyle.
Training and talks at the SANA ACADEMY
An impressive line-up of academics, researchers and professionals share their expertise at the SANA Academy. Highly qualified keynote speakers address cutting-edge topics, providing an invaluable opportunity to keep up with the latest trends, research and innovations from across the organic and natural industry.
The finest organic offerings from the foodservice industry
Visitors to SANA can also check out a special section focussing on the best that the natural and organic foodservice industry has to offer to keep abreast of the public’s growing demand for eating-out.