Buyers Program
SANA is business networking opportunities
Join us and immerse yourself in the young and dynamic atmosphere of the two events SANAFood and SANABeauty, where the uniqueness of the two sectors is implemented in innovative projects aimed at the right distribution channel, in synergy with two top-quality trade fair platforms.
SANA FOOD: TASTE EXCELLENCE IN FOOD!
SANA Food will be the launch pad in Italy not only for organic products, but also for the entire universe dedicated to healthy and sustainable food (free from, enriched by, veg, vegetarian, plant-based). For the food sector, this event offers a lively business networking experience. Aimed at foreign buyers and industry operators, including retailers, importers, and HoReCa, SANA Food creates a dynamic environment to multiply the opportunities for meetings with innovative companies during the SANA Food edition from 23 to 25 February 2025 in conjunction with the Slow Wine Fair.
The programme is designed for:
- Importers of organic products
- HoReCa operators
- School and company canteen purchasing managers
- Large-scale distribution operators
- Buyers and Purchasing Managers
- Category Managers
- E-commerce
- Private Label Managers
The program offers numerous benefits, depending on the origin and profile of the applicants. Requests will be carefully examined by the SANA Incoming Buyers Team, ensuring a selection based on origin, categories of interest, and the candidate's profile and any participation in previous editions or by other members of the same company.

INSTITUTIONAL PARTNERS
Thanks to the well-established partnership with ITA - ITALIAN TRADE AGENCY and a package of services co-financed by ITA and BolognaFiere, SANA welcomes a selected delegation of professionals from the most important international markets, interested in the best products in the organic and natural sectors.
For more information:
SANA Incoming Buyer Team
internationalprogram@bolognafiere.it
Elisa Santagata
elisa.santagata@bolognafiere.it
Tel. +39 051.282854
Mob. + 39 335.7694212
Roberta Chinni
roberta.chinni@bolognafiere.it
Tel. +39 051.282946
Mob. + 39 334.6210146