Buyers Program

For thirty-five years, SANA has been the leading event in Italy for organic and natural products, and it dedicates a special welcome to foreign buyers and operators in the large-scale retail trade, collective catering and HoReCa sectors, to multiply the opportunities to meet companies and to optimise the experience and time spent visiting the Fair. The program offers numerous benefits, depending on the origin and profile of the applicants.

Candidatures are accepted from:

• Large importers of organic products
• Large-scale distribution operators
• Ho.Re.Ca operators
• Spa and Wellness centres Professionals
• Purchasing managers of school and company canteens
• Buyers and Purchasing Managers
• Category Managers
• Private Label Manager
• Distributors of products for herbalist shops, pharmacies and parapharmacies

Applications will be reviewed by the SANA Incoming Buyers Team, who will confirm participation and the relevant service package offered. The evaluation criteria take into account the country of origin, the categories of interest and profile of each candidate, participation in previous editions and possibly other participants from the same company.