A broad programme focusing on internationalisation

June 2015

The 2015 edition of SANA will be attended by even more foreign buyers and delegations. 2013 saw 1,800 B2B meetings with representatives from 13 countries. This rose 38% in 2014 with 2,613 meetings with professional operators from some 22 countries. Thanks to close cooperation with private and institutional dialogue partners, including ICE (the Italian Foreign Trade Institute), Federbio and BolognaFiere S.p.A, 2015 will have more than 100 foreign buyers and delegations from markets where organic products are enjoying rapid growth, such as Australia, the Baltic countries, China, Croatia, Czech Republic, France, Hungary, Northern European countries, Poland, Russia, Slovenia, and USA. A broad range of B2B meetings to be held in the International Buyers Lounge will be laid on for all exhibitors signing up to this chance to get known and increase their business contacts with operators directly involved in the organic product market. Interpretation services will be available if required. This year's programme will again feature the special promotion of Made-in-Italy agro-food and natural cosmetic products in South Korea. Once again a strong buyer delegation will be present from South Korea, a market increasingly focused on organic products. ALL NEWS